by CJ Ong | Feb 25, 2022 | Digital Marketing, SEO
Did you realise that Google uses over 200 different ranking variables? Without question, Google is the most frequently used search engine on the planet. With more than 3 billion searches each day, Google outnumbers other search engines like Bing and Yahoo. Logically,...
by CJ Ong | Feb 21, 2022 | Digital Marketing, SEO
What is PPC? For companies in Singapore who aren’t convinced of PPC’s effectiveness, you must first understand what PPC is so that you can appreciate why you should employ PPC advertising as part of your marketing initiatives. PPC is utilised on a variety...